How a Global Crisis Affects our SEO strategies
Covid-19 not only caused a economic recession, but a big impact on marketing decision. Here are some tips about how you can adjust your SEO strategies to thrive during the pandemic.
How Bots Drive 40% of Organic Traffic
In this article, we discuss what organic traffic is, and how search engine bots help drive 40% of that traffic!
Match content with customer intent via zero click search
Visitors or Customer intent is an important part of your content marketing strategy. When creating any kind of content or before you launch a marketing campaign, it is requisite to go through your target groups and find out what they are…
Sustainable Link Building SEO
Carrying out sustainable and ongoing Link Building techniques will assure a boost in SEO rank positioning, page authority, and relevance.
Can We Switch Our SEO Efforts On and Off?
Most people think SEO is a one-time thing when in reality, it needs constant optimization if we want to increase organic positioning and traffic from our leads. It is a constant effort that requires attention and ongoing learning.
Boost your organic Click Through Rate (CTR) on Google
With a lot of effort, you have reached the first page of Google's Search Results, but you don't get the number of clicks you would like, and you don't understand why? You must bear in mind that positioning your website on the first page…
How SSL Certificates Affect Google Rankings
SSL stands for Secure Socket Layer and it is an encryption layer used on websites to secure sensitive user data make them safe for browsing. Today, SSLs have been updated and replaced by something called a TLS certificate today, which…
Does PageRank Sculpting Still Work?
This article explains how PageRank Sculpting works and how you can use it to improve your ranking score and reach the top of the search engine page results.
What is Google’s Page Experience?
In this article, we will discuss the page experience. The new update in Google's ranking system that will be implemented from 2021. We look into what exactly page experience is, how it will affect your SEO rankings, and all the other…
How Do Accelerated Mobile Pages Affect SEO
With smartphone usage taking over internet traffic, there has been a higher demand for mobile-optimized websites which lead to the development of first mobile compatible sites, then mobile-friendly sites, and now we have Accelerated Mobile…